Bar Pho started mastering fine pho and serving up a healthy alternative to Vietnamese food at Bondi’s weekly market stall. They quickly became everyone's weekend staple. 

As their popularity grew so did their locations, securing their first permanent retail space in 2015 at The Wintergardens in the Sydney CBD and most recently their flagship restaurant at Bondi Beach.

In the competitive retail space of healthy fast food options, we chose bold contrasting layers of colour and textures to stand out from the rest which reflects the complexity and brightness of flavours that exists in every bowl they serve.

We also developed and advised on everything from the consumer experience to their master brand to packaging as well as consulted on interior finishes and enjoyed some delicious pho in between. 

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Photography__James Stolic, Buffet Digital & dela_dee
Styling__Alicia Sciberras